INFORMATION DESIGN - EXERCISES
Samantha Jizan Amrullah / 0375606 / Bachelor of Design in Creative Media
Information Design
Exercise 1-2
LECTURES
Week 1
There was no class on week 1
Week 2
On the second week, Mr. Fauzi introduced us to the concept and basics o information design. It was explained that in order to create a comprehensive design used for information, there exist two main factor to focus on, which includes concise information and simple yet understandable design. To achieve that there are multiple ways to present such infographics. For example, we can utilize the usage of numbers to create a sense of flow and have a sequence. Numbering is important. To guide the flow of information. Without numbers, a mass of imagery creates no meaning. Other than numbers, we can also create a type of flow chart that guides people on where to look, such as flow of time or process with arrows. Other than easily understandable shapes, we also need to keep in mind that everything needs to be kept as simple as possible as to not clutter the space with too much words. Thus creating a balance between words and graphics. To achieve that, we need to simplify the wordings as well such as shortening one paragraph into one sentence.
Week 3
Today we learned about L.A.T.C. H. Theory in class.
L = Location
It is a technique for organizing information based on its location such as maps
A = Alphabet
The organization of information in an alphabetical order, which is considered to be the easiest type of group information because alphabet is universally recognized
T = Time
Uses temporal nature of content to organize, such as sorting this by recently updated or the other way around. This way it is easy to understand the flow, such as in google classroom updates.
C = Category
It is often seen in e commerce websites
H = Hierarchy
Assorting information based on any order such as size, cost, popularity, etc.
Week 4
For this week, we are introduced to the theory of Miller’s Law of Memory. It is a law that suggest that our short-term memory is limited when it comes to remembering more than seven information “objects, often retained more than 30 seconds. Communication is often misinterpreted and affect the way a certain message is carried over to other people.
To combat this, we often see a form of grouping in various long information as a method to help us memorize better.
Eg. Phone number : (xx)-xxx-xxx
Refining options is also a way humans remember, they often selectively memorize only things that they like
EXERCISES
Exercise 1
Timeframe: WEEK 2 - WEEK 3
Exercise 1: Quantifiable Information (10%)
– Quantify raw data and visualize information as a photograph
A is a visual representation of numerical data that allows for easy interpretation and analysis.
Instruction:
Gather a set of objects and separate it into category such as color, shape, pattern, and other quantifiable factor.
Example:
1. Box of Lego
2. Jar of button
3. Jar of marble ball
4. Set of colourful rubber strap
In this exercise you're required to quantify our chosen objects and arrange them into a presentable layout or chart.
The information must be presented as is, and you need to arrange the objects with relevant indicators written out with pens to help you to visualize the quantity and data. The examples of objects that can be use are buttons, coins, lego pieces, M&Ms, and more.
Submission:
E-Portfolio report consists of
1. Photo of the random objects before sorting out
2. Objects sorted out by categories (2 - 5 category)
3. Write and design the information on a piece of papers.
For this exercise, I have decided to use straight pins to demonstrate how to create a comprehensive design used in infographics.



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